Transaction documents don’t need to be boring any more…they can be filled with vibrant color, customized messages and integrated with multi-channel marketing communications. It’s time for marketing executives take another look at the statements you mail.

  • What new marketing opportunities might color, variable images and customized messaging bring?

  • How can you leverage cross selling opportunities for new products and services with the one guaranteed piece of mail that your customers read… a statement?

  • What techniques are being used to integrate personalized URLs with transaction documents for multi-channel communications?

  • What marketing pieces that are now mailed separately can be printed and mailed along with the statement to save on postage?

  • How can you leverage transaction documents, custom imaging and messaging to improve the ROI on your marketing investment?

And more than that…think of the cost savings. This concept…called TRANSPROMO…is a unique opportunity for collaboration between marketing executives, service providers and IT professionals.

Who Should Attend:

Key print management personnel from the following environments:

  • Datacenter printing

  • In-plant printing

  • Commercial printing

  • Service bureaus

  • Direct marketing agencies

Senior marketing and print production executives and managers from the following vertical markets:

  • Banking/Insurance/Securities

  • Manufacturing

  • Retail/Wholesale

  • Graphic Design & Advertising

  • Telecomm & Utilities

  • Healthcare/Medical

  • Education

Topics of Discussion:

  • Market requirements and opportunities

  • Detailed roadmaps for creating more effective marketing messages

  • Implementing new transpromo technology

  • Effective change management

  • Case studies from successful installations with actionable ROI

Registration


Registration is now open.

Register by June 27th and save $200.

Click here for more details.
 

Sponsorship Information:


A limited number of sponsorships and exhibit opportunities are currently available for qualified companies. If you want to demonstrate your leadership in the industry, identify new customers and partnership opportunities, or drive growth in the TransPromo market, contact us today to find out how your company can become a sponsor. We’re happy to work with you to identify a sponsorship package that is appropriate for your organization.

For more information on becoming a sponsor or exhibitor, click here to download a prospectus or contact Scott Phinney at 781.616.2100 ext. 123or via email at scott_phinney@infotrends.com today.
 

Produced by:
Educational Sponsor:

 

TransPromo Summit
Transforming Transaction Documents into Marketing Opportunity

August 22-23, 2007
New York Hilton
New York, NY